This recipe will explain how to create an event in HubSpot from user behavior captured using Google Tag Manager (GTM). HubSpot captures some user actions, like page views and form submissions, but not much else. I would generally recommend using GA4...

This post will give you a step-by-step guide to implementing Google consent mode v2 along with GDPR compliance using OneTrust. Consent mode can specifically address the new alerts in the GA4 admin section to comply with customer privacy requirements, as pictured...

This recipe will show you how to fire “add_to_cart” and “begin_checkout” events with the full set of parameters needed by GA4 to house them in the monetization reports. Why is this needed? It’s because the Squarespace standard e-commerce integration only fires...

Once you have the banner set up, how do you make sure that the tags in GTM conform to the user’s consent settings? This blog will cover the next steps after the implementation of the banner for CookieYes as described in...

It has become increasingly important to set up consent mode on our websites so that we can comply with privacy protections put in place by various countries and regions, GDPR compliance being the most prominent among them. Google has also released...