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Setting up UTM Parameters in Google Analytics

By Ateeq Ahmad May 6, 2020 Analytics, Google Analytics 0 Comments
There are various ways to understand the source of customer traffic to your website. Some of the most common ones are enumerated here. Please make sure to add UTM parameters to all sources of traffic that you control. Otherwise, Google Analytics...
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A Simple Guide for implementing Standard Ecommerce Transaction Tag

By Ateeq Ahmad March 25, 2020 Analytics, Google Analytics, Google Tag Manager 0 Comments
There are lots of theoretical posts showing pretty pictures of e-commerce reports and also telling you how to implement enhanced e-commerce via Shopify or WooCommerce. However, when I set out to learn how to implement e-commerce in Google Tag Manager (GTM)...
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Five steps to making remote work productive and peaceful.

By Ateeq Ahmad March 13, 2020 Freelancing 1 Comment
I have had to work from home for the last three years. It was torture at first because I really wanted to get a “real job” and go somewhere and be part of an organization. This working online (I am a...
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Integrate BigCommerce and Google Analytics

By Ateeq Ahmad March 12, 2020 Analytics, BigCommerce, Google Analytics, Google Tag Manager 2 Comments
One of the most common platforms in use today is BigCommerce and it allows seamless integration with Google Analytics. However, their own documentation and other tutorials don’t explain it very well. This post attempts to do so simply and with lots...
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Some Sample Dashboards in Google Data Studio

By Ateeq Ahmad August 15, 2019 Analytics, Business Intelligence 0 Comments
A few Sample Dashboards in Google Data Studio for the beginner to get going....
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